We are an Austin, Texas marketing agency that helps our clients develop and refine their marketing approach, while always keeping their needs top-of-mind.

Creativity with a conscience

Special Audience Marketing (just call us SAM) has been in business since 1983, created by people who had worked for years at some of the top agencies in the country. We gained great skills, but left the ego behind. We recognize that our clients know their businesses better than we ever will and we use that to our advantage. We lend our expertise to help them develop and refine their marketing approach, always keeping their needs top-of-mind.

What Box?

For almost 30 years, Special Audience has put our creative juices to work for client campaigns in all sorts of industries!

  • Healthcare
  • Environmental
  • Public service
  • Education
  • Public awareness & advocacy

Who We Are

Every SAM team member is a collaborator, working closely with both colleagues and clients throughout the creative process. We work with you to identify, target and market to the unique, SPECIAL audiences you want to reach.

Janice Godwin President and CMO
Will Godwin Executive VP, Strategic Planning and Research
Tammy Huoni Executive Administrator
Christopher S. Harris Creative Director
Diana Parker Senior Media Director
Teresa Kelly Public Relations/Media Relations Director
Eddie Cortez II Web Developer
John Lehman Web Content Editor
Gray R. Godwin Healthcare and Education Analyst
Myra Spector Bilingual Producer
Margarita Gibler Hispanic Marketing Coordinator
SAMdorosa Our Home Away from Home

We are an Austin, Texas marketing agency that helps our clients develop and refine their marketing approach, while always keeping their needs top-of-mind.

Creativity with a conscience

Special Audience Marketing (just call us SAM) has been in business since 1983, created by people who had worked for years at some of the top agencies in the country. We gained great skills, but left the ego behind. We recognize that our clients know their businesses better than we ever will and we use that to our advantage. We lend our expertise to help them develop and refine their marketing approach, always keeping their needs top-of-mind.

What Box?

For almost 30 years, Special Audience has put our creative juices to work for client campaigns in all sorts of industries!

  • Healthcare
  • Environmental
  • Public service
  • Education
  • Public awareness & advocacy

Who We Are

Every SAM team member is a collaborator, working closely with both colleagues and clients throughout the creative process. We work with you to identify, target and market to the unique, SPECIAL audiences you want to reach.

Janice Godwin President and CMO

Will Godwin Executive VP, Strategic Planning and Research

Tammy Huoni Executive Administrator

Christopher S. Harris Creative Director

Diana Parker Senior Media Director

Teresa Kelly Public Relations/Media Relations Director

Eddie Cortez II Web Developer

John Lehman Web Content Editor

Gray R. Godwin Healthcare and Education Analyst

Myra Spector Bilingual Producer

Margarita Gibler Hispanic Marketing Coordinator

The Samderosa Our Home Away from Home

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